Shi Heng Cheong is a consultant and trainer in search engine optimization. He has more than 5 years of experience in performing hands-on SEO - from keyword research to content optimization, link building to social media strategizing and PPC campaign creation and management.
Shi is passionate about what he does and is committed to helping small and medium-sized enterprises understand and implement techniques to maximize the potential of their websites. He has helped business owners to expand market reach, create visibility, gain top ranking in major search engines and increase website customer conversion by more than 400%.
Shi began teaching SEO in his first public seminar on Internet marketing back in 2005 and since conducted numerous SEO training workshops to individuals and companies.
In 2007, he co-founded Finggle Pte Ltd, a Singapore-based training company specializes in SEO and online marketing. His clients have included Web developers and marketing executives from Fairfax Digital, Petronas, Solectron, Raritan Asia Pacific, Abacus International, Royal Plaza on Scott, IDA(The Infocomm Development Authority of Singapore) and MediaCorp, Singapore’s largest broadcaster.